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Friday, April 03, 2009
Needing a web designer to maintain your website is now a thing of the past. Content Management Systems (CMS) are commonplace amongst most leading web design companies, and give businesses the power to manage their information online themselves.

The advantages of having a CMS are considerable. By making website updates in-house businesses no longer have to put up with potentially lengthy delays in getting changes made. Changes are done right first time, and content is more likely to be kept fresh.

A CMS will enable businesses to change text, add images, and upload files, all without requiring any coding knowledge. More advanced CMS programs like MySuperWeb and Joomla can enable businesses to send out email marketing campaigns, maintain an online shop, store customer details, and accept online bookings – without having to pay a web designer. Search engines also give preference to fresh content and will re-visit websites that are regularly updated.

» Click here to contact a representative from PositionMEonline and discuss how you can now easily afford to fire your web designer!
Monday, December 08, 2008
Adventurous Perth woman Billy Hawes approached us in October with an exciting new online marketing project.  She has bought a luxurious 66' Oyster yacht and is planning a 5 year trip to remote destinations throughout the world.

Luxury Yacht Charter World was born as a result of in depth keyword research and the boat was named Blue Chip after finding www.bluechipsailing.com had expired and was available for purchase (the fact that the domain name was pre-existing means Billy's website will achieve greater search engine visibility, faster). 

Billy's new website www.bluechipsailing.com was made live by us a week ago and will be promoted to the world as we market the website using a combination of SEO and SEM tactics designed to target those seeking high end private yacht charters.

Blue Chip is a magnificent English-built yacht that will take Billy, her 2 crew, and their guests to over 130 exotic locations between 2009 and 2014.

The Luxury Yacht Charter World website was developed on MySuperWeb, enabling Billy to add photo galleries with ease, track all enquiries through an online customer database, and send monthly newsletters to interested charterers.

» If you are interested in a demonstration of MySuperWeb or a free 30 day trial feel free to contact us to discuss your needs.

Wednesday, September 10, 2008

Around 5 or 6 years ago our founder and CEO Stephen Mawhinney visited an optical accessories company in Willetton named Eyecessories.  He had to break the news to the business owner that their new website that had cost them around $50,000 to build was never going to be found in search engines. 

Their website was designed entirely in Flash, a web design format that looks good, but almost never ranks well on search engines. 

Understandably at this time the business owner didn't want to hear about it, having spent quite a sizeable amount of money.

We contacted Eyecessories a few weeks ago to demonstrate our new Virtual Spokesperson technology and heard they were looking at having their website redesigned.  They had new owners, and agreed their current website was delivering minimal return on investment.

We were invited to provide a quotation for their new e-commerce website which would enable visitors to purchase online and funds to be transacted directly into their bank account.

The new owner's wife recently had a website produced for her organic baby products which had all the functionality that Eyecessories wanted.  "We want that exact website" said Michala, the marketing person we were dealing with.

When we submitted a quotation that was 50% of the cost of what the other web design company who produced the owner's wife's website, they couldn't believe their eyes!  We received a number of phone calls and emails from Eyecessories attempting to confirm that we could do exactly what was done previously for half the price (as though they did not believe us).

We visited Eyecessories this week and demonstrated MySuperWeb to the owner's wife and Michala.  Within an hour they were satisfied that we could do exactly what was required, and the owner's wife admitted MySuperWeb had more functionality than her system.

We are glad to have Eyecessories on board as a client and are pleased to help them spend the other 50% of their budget on search engine marketing to get them a good return on their investment.

MySuperWeb enables us to build e-commerce websites efficiently and provide the customer with a significant amount of customisation options.  Email marketing, blogs, forums, secure logins, credit card processing, discount vouchers, autoresponders and more are all standard features in MySuperWeb.

If you would like an obligation free demonstration or more information contact us by completing the form below or calling us.

Visit Eyecessories (to be launched late 2008) - www.eyecessories.com

 








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